R³ Natural Garden Fertiliser Franchise Executive Summary R³ Natural Garden Fertiliser is an eco-friendly business specializing in the distribution of high-quality horse manure for gardening and landscaping purposes. Our unique selling proposition lies in our commitment to the three R's: Reuse, Recycle, and Reduce. We aim to expand our successful model through franchising, offering entrepreneurs the opportunity to join a growing, sustainable business in the gardening and agricultural sector. Business Concept – Benefits from Marketing Manure Generating Revenue from Consistent Inventory With the right planning and business management, selling manure can be a great source of additional income to your operation that can grow and expand over time. As long as you have access to animals, you can expect to have a constant, fresh manure supply. Having an effective manure-management plan in place will be an important part of implementing a value-added business. Ensuring you have a regular supply of manure to work with means you will be able to provide a product to your customers consistently.